From water-saving irrigation to natural soil protection, sustainability is at the heart of European Food and Wine. The programme supports sustainable practices such as cultivating drought-resistant native grape varieties, minimising food waste, and investing in efficient production systems; and it is also committed to reducing environmental impact while maintaining product excellence. Whether through sustainable dairy production, low-impact viticulture or responsible packaging, the programme showcases how European origin, tradition and innovation go hand in hand.
The programme’s website – europeanfoodandwine.eu – offers detailed information about the products, the sustainability approach, and the beneficiaries involved. Social media profiles tailored to each target market share updates, tips, pairings, recipes, and host engaging giveaways and downloadable content to inspire consumers and professionals to learn more and stay connected with the programme’s values.
Zum Pressefach von Sustainable European Food and Wine
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